Fad or Future

Fad or Future

Food Spark has several regular features to help you get the most out of the service. This week, we’re highlighting Fad or Future.

22 August 2018

In Fad or Future, we take a trending concept or ingredient – from stir-fried ice cream to jujube berries – and assess its commercial potential.

Most recently, we looked at using hay to flavour food, an age-old technique that’s seeing a resurgence in the capital’s most fashionable eateries.

Want to dig a little deeper into the feature? Here are some of the most popular entries in Fad or Future:


The donug: a savoury cross between a doughnut and a chicken nugget

Salad days: how vending machines are getting in on the healthy food-to-go offering

Plant-powered puddings: exploring vegetable-based desserts

Getting licked: how ice cream is being reinvented with new flavours


For more, click the Fad or Future tag at the top of the page.

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